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LinkedIn Copywriting for GETM4 – Industry Engagement Post (Sandpit Warsaw)
LinkedIn Copywriting for GETM4 – Industry Engagement Post (Sandpit Warsaw)
Objective
Objective
To craft a compelling and professional LinkedIn post that highlights GETM4’s intersectoral activities during its Sandpit event in Warsaw, with a clear emphasis on collaboration between academia and industry. The copy needed to resonate with both academic and corporate audiences while maintaining approachability and dynamism.
Copywriting Techniques Used:
Copywriting Techniques Used:
Strong opening hook to signal movement from academia to industry: “beyond the university walls and into the heart of industry 🤝”.
Parallel structure for clarity and flow: each company introduction begins consistently (“At Roche… At CD PROJEKT SA… Meanwhile, at Sii Poland…”).
Tailored messaging for each partner, aligning key themes like healthcare innovation, creative leadership, and digital transformation.
Specific highlight included to add credibility and human interest.
Appreciative tone with named recognition, reinforcing community and collaboration.
Aspirational closing to tie back to GETM4’s mission of co-designing better futures.
Strategic emoji use for visual engagement and tone.
Balanced hashtags to improve reach and reflect project values.
Result
Result
A clear, professional, and dynamic post that communicates GETM4’s intersectoral impact while staying accessible and engaging for a diverse LinkedIn audience.
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